Google’s AI Mode gets new agentic capabilities to help book event tickets and beauty appointments (techcrunch.com)

Google announced that AI Mode in Search is gaining expanded agentic capabilities to help users book event tickets and beauty/wellness appointments. Users in the U.S. who opt into Search Labs can ask multi-constraint queries — e.g., “find me 2 cheap Shaboozey floor tickets” — and AI Mode will search multiple sites in real time, surface a curated list of matching options (prices, availability), and link directly to the booking page to complete the purchase. The same agentic workflow, first rolled out for restaurant reservations in August, supports nuanced filters like party size, date/time, location, and cuisine. Google notes Pro and Ultra subscribers receive higher usage limits. This extension matters because it pushes Search toward more autonomous, task-oriented agents that act across web services rather than just summarizing information. For AI/ML practitioners, it highlights challenges and opportunities around real-time web grounding, multi-source aggregation, action-safe linking, and UI handoffs for transactions. Google frames the feature as experimental — backed by its quality and safety systems but still prone to errors — and continues to add integrations (Canvas for multi-session planning, Google Lens for screen queries). The rollout underscores ongoing competition with agentic search rivals like Perplexity and ChatGPT Search and signals broader productization of agentic LLM features in consumer search.