Figma partners with Google to add Gemini AI to its design platform (techcrunch.com)

Figma is partnering with Google to embed several Gemini models — Gemini 2.5 Flash, Gemini 2.0, and Imagen 4 — into its design platform, extending its existing AI toolset for 13 million monthly active users. The integration will power image generation and editing (prompt-based “Make Image” workflows) and image-editing controls inside Figma; early tests with Gemini 2.5 Flash reportedly cut latency for Make Image by about 50%. Figma will keep its Google Cloud relationship and continues to offer its own AI app-building tools alongside the new Gemini capabilities. The deal underscores a broader industry push to bolt leading foundation models into large, established apps to accelerate real-world AI utility and adoption. Technically, faster, model-driven image rendering and in-app editing promises concrete productivity gains for product designers, while Google’s simultaneous rollout of Gemini Enterprise signals a coordinated move to bring conversational, document- and data-aware AI into enterprise workflows. The partnership is non‑exclusive (Figma is also part of OpenAI’s in‑app integrations), but it strengthens Google’s commercial AI footprint at a time when customers and vendors are focused on converting pilot projects into paid, scalable deployments — Google notes 65% of Google Cloud customers already use its AI offerings.