Drones, spider cams and AI will bring World Cup 2026 to your TV (www.rte.ie)

The upcoming 2026 FIFA World Cup is set to revolutionize sports broadcasting with cutting-edge technologies, including AI-powered 3D avatars for player tracking, advanced camera systems, and enhanced viewer engagement through platforms like TikTok and YouTube. Players will undergo scans to create precise digital representations for better decision-making in VAR (Video Assistant Referee) situations, ensuring quicker and more accurate calls, particularly in offside decisions. FIFA aims to captivate both traditional fans and a newer audience in the U.S., where soccer struggles for mainstream acceptance. To achieve this, the tournament will feature an array of 45 to 50 cameras per game, including cable-suspended spider cameras and a unique "referee view" shot, all supported by AI stabilization technology. This multifaceted approach promises to deliver an immersive experience, both in stadiums and at home, blending live action with real-time data visualizations. FIFA is also focusing on “data-tainment,” using advanced analytics to enrich fan engagement. Ultimately, this World Cup represents a significant pivot towards integrating technology with the traditional soccer experience, aiming to attract a broader audience while maintaining the sport's core essence.