RSS is not dead. It just changed audience (hoeijmakers.net)

RSS (Really Simple Syndication) is experiencing a resurgence, primarily driven by the demands of AI systems that prefer structured, machine-readable content. While traditionally used by human readers, RSS feeds are now being utilized extensively by AI crawlers and large language models, making them a critical tool for content distribution. Unlike complex websites, RSS offers a straightforward format devoid of JavaScript and ads, focusing solely on delivering content, metadata, and timestamps, which enables efficient data retrieval for automated systems. This shift highlights a significant trend in the AI/ML community: as social media platforms dominate content distribution, publishers are reconsidering the value of simpler technologies like RSS. While it strips away analytics and engagement metrics, thereby changing how publishers perceive value, the need for clean and structured information remains unchanged. The revival of RSS underscores the enduring importance of clarity and organization in content delivery—essential traits that resonate with both human and machine audiences alike, marking a unique evolution in how information is consumed in the digital age.