🤖 AI Summary
At CES 2026, Razer unveiled Project AVA, a groundbreaking 3D holographic AI "desk companion" that can perform a variety of tasks, including scheduling, live translations, and mood tracking. Utilizing xAI's Grok technology, Project AVA represents a significant step forward for physicalized AI companions, moving beyond traditional 2D avatars to offer customers a unique interactive experience with one of five customizable holographic forms. The 5.5-inch companions boast human-like vision and audio sensing, enabling contextual awareness, and are available for online reservations with a $20 deposit, although pricing details remain undisclosed.
Razer's entry into the AI companion market is noteworthy, as it positions the company among competitors like Replika and xAI, who have previously explored the emotional connection users seek with digital friends. While many AI companions have leaned into aspects of intimacy and romance, Razer CEO Min-Liang Tan emphasized that Project AVA is designed as a tool for support and companionship without fostering romantic relationships. This innovation reflects a broader trend in AI development, highlighting the demand for personalized, interactive experiences that engage users on a more intimate level, paving the way for the future of AI interactions.
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